Using Early Economic Models in Developing your Evidence Strategy

7th June, 2017
Time: 11:00 - 12:00

Location: Webinar
Timezone: (GMT -5:00) Eastern Time (US & Canada), Bogota, Lima

The demand from regulators and payers for health economic models is increasing, as these key decision makers struggle to manage budget constraints and provide access to new therapies.

Health economic models are required to demonstrate product value and support reimbursement submissions; however, early economic models can also be used to inform clinical development decisions, develop HEOR and real world evidence (RWE) generation planning and support early pricing and market access discussions. 

Key Insights

Join us to learn best practices for developing early economic models to inform key strategic decisions. Through discussion and a case study, get insights on:

  • Types of early economic models and why are they important
  • Guidelines on their development and the selection of data sources
  • Case-examples of use in evidence strategy generation
  • How early economic models are used to identify evidence gaps 


Victoria Paly, MHS

Senior Health Economist, ICON Commercialisation & Outcomes

Victoria has worked in HEOR for over 6 years supporting the development of effective value propositions for pharmaceutical products.  She has extensive experience in retrospective database analysis and economic modelling, including development of cost-effectiveness analyses to support HTA submissions.    

Dhvani Shah, MS

Lead Health Economist, ICON Commercialisation and Outcomes

Dhvani Shah has over 8 years of experience in HEOR, and has led numerous evidence generation activities to demonstrate and communicate product value.  She is responsible for preparing HEOR evidence and value strategies, developing economic models for HTA submissions and conducting literature reviews and evidence synthesis activities.            

Target Audience

This program is intended for professionals from pharmaceutical, biotech, and medical device companies involved in:

  • Health Economics & Outcomes Research (HEOR)
  • Marketing
  • Market Access
  • Medical Affairs
  • Regulatory Affairs
  • Pharmacovigilance & Risk Management

Register to receive a recording of the webinar and get a deeper understanding of the use of early economic models to inform key strategic decisions.