Commercial positioning case studies
Increasing the reach and return on investment in your clinical data with innovative solutions
Learn more about our commercialisation & outcomes expertise in this case study library.
We help pharma, device, and biotechnology companies at every stage of development—from endpoint selection and PRO development, through clinical trials, to post-approval and scientific publication.

Seamless transition from PMA to post-market study
The manufacturer consulted ICON, which had been providing full-service clinical coverage for the PMA study, to economically and seamlessly transition the PMA study participants to the mandated PAS.

Rapid post-market study start-up
The MDDR team developed a study protocol and start-up plan that enabled execution several months faster than a typical study. The team also transitioned from a PMA study to a PAS study.