Case studies

Working with our customers to reduce time to market, deliver on quality, provide deep therapeutic expertise, and enhance R&D ROI.

Highlights

We focus our innovation on the factors that matter most — accelerating time to market, reducing costs and enhancing quality. Learn more about how we've helped clients meet and exceed their goals in this selected library of case studies.

By taking a site and patient-centric approach, and leveraging advanced tools and real-time data insights, we maximise patient access, recruitment, and retention—ensuring that every trial is conducted with efficiency, agility, and a commitment to improving patient outcomes.

All case studies

Select amongst our broad range of solutions and experience.

Driving better outcomes with innovative interventions

A major pharmaceutical client explored whether a wellness app for glucose monitoring and nutrition coaching could reduce A1c levels in Type 2 Diabetes patients. They also assessed its potential to lower healthcare costs and its commercial viability for payer-supported integration into treatment plans.
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Breakthrough patient reach

In Q1 2024, Underscore Marketing launched an innovative unbranded campaign to educate patients with a rare lung disease. Using advanced data and privacy-compliant methods, the initiative validated symptoms and introduced a soon-to-be FDA-approved treatment, setting a new benchmark for disease education in healthcare.
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Immune assay for thyroid diseases

A top medical device maker partnered with ICON to validate a new immune assay. The study aimed to collect serum samples from up to 760 U.S. patients with various thyroid and autoimmune conditions to demonstrate assay performance.
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Let's collaborate

Discover how ICON's expertise transforms clinical trials.