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Patient Recruitment Services

Accelerating enrolment | Reducing dropout | Delivering diversity

Clinical trial enrolment has never been more complex. With increasing site and patient burden, rising protocol complexity, and persistent challenges in diversity and retention, sponsors need more than just recruitment—they need a strategic partner.

ICON’s Patient Recruitment Services (PRS) offer a comprehensive, end-to-end solution designed to optimise enrolment outcomes across therapeutic areas and geographies.

Challenge

  • 85%

    of trials fail to retain enough patients

  • 47%

    of sites either under enroll or fail to enroll a single patient

  • 45%

    of studies are delayed due to recruitment difficulties

  • 48%

    of sites list patient recruitment and enrolment as the top issue impacting their sites

The result? Millions in lost revenue and delayed access to life-changing therapies.

Our solution

Patient Recruitment Services combines digital innovation, site-specific support, and patient-centric services, powered by Patient Insights for a multi-dimensional strategy that drives faster, more inclusive enrolment.

  • 15,000+

    randomisations driven by digital outreach

  • 20%

    faster enrolment and 60% less attrition

  • customised

    patient support and site-level strategies

  • D&I

    Expanded diversity and inclusion in clinical research

Digital outreach campaigns

  • Highly targeted, multi-channel campaigns
  • Mobile-responsive study websites with pre-screening tools
  • Referral Contact Centre with 73% faster referral processing
  • Real-time analytics and dynamic campaign optimisation

Site Engagement Liaisons (SELs) 

  • Institution-specific recruitment plans
  • On-site training and support
  • Referral network development
  • Proven impact: 15–20% increase in enrolment, 30–35% increase in screening

Patient focused services

  • Concierge travel and reimbursement
  • Fee-free debit cards and digital payment options
  • Patient app and reminders
  • Participant burden mitigation strategies that reduce attrition by 60%

Patient insights

Our recruitment strategies are informed by in-depth patient interviews and protocol pressure testing to identify unmet needs and understand the participant burden. This intelligence enables us to design recruitment and retention plans that resonate with real patient needs—minimising amendments and maximising engagement.

Technology that delivers

Our proprietary Referral Management Console provides real-time referral tracking and reporting with full visibility from outreach to randomisation and seamless integration with sponsor platforms, while ensuring regulatory and data privacy compliance.

Award-Winning Creative & Scientific Expertise

ICON’s internal digital agency develops scientifically accurate, visually compelling content in collaboration with clinical SMEs. Our work has earned multiple industry awards for excellence in design and messaging.

Case studies

Discover how our team have provided strategic solutions with innovative methods to reduce patient burden and meet enrollment targets in various therapeutic areas.

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